SAP and India Advancing Aatmanirbhar Bharat


SAP and India are on the same page in terms of trailing the path of technology development such as embracing integrated cloud technologies as well as implementing digital policy and governance.

Over the past decade, India’s technology and IT infrastructure have been expanding at a steady rate, contributing to the nation’s status of being the 2019’s fifth-largest economy in the world. In parallel with the country’s tremendous digital development, SAP India is the fastest growing subsidiary of SAP SE, the world’s leading provider of business software solutions. 

SAP India has launched several initiatives in partnership with the Indian government in support of ‘Aatmanirbhar Bharat’, which is the vision of Prime Minister Shri Narendra Modi of making India a self-reliant nation through reforms in the economy, infrastructure, and system. 

In June 2020, Global Bharat was launched in association with NASSCOM Foundation, United Nations Development Programme (UNDP), and Pratham InfoTech Foundation to enable Indian MSMEs to become globally competitive by equipping them with digital technologies. A month after the announcement of Global Bharat, SAP has enabled open access to SAP India’s Code Unnati, a Golden Peacock Award-winning digital literacy initiative. In November, SAP also signed up with the Directorate General of Training (DGT) to lead tech-training programmes for the youth across the country.

Fast-forward to 2021, SAP’s commitment to India proves to be relentless as the German tech giant has pledged an investment of Rs 500 crore to localise and offer customers a multi-cloud choice, once again advancing the vision of ‘Aatmanirbhar Bharat’.

SAP and India in 2021 and Onwards

The software global enterprise commits to accelerating the country’s digitalisation by leveraging agile and scalable cloud technology. 

Scott Russell, President, SAP Asia Pacific Japan, stated:

“SAP’s commitment to support India’s growth vision remains a top priority, and we are determined to achieve this with deeper collaboration with our customers, ecosystem, and the government.”

According to the statement released, SAP India, being one of the largest and most diverse business-to-business cloud portfolio providers, is aggressively working toward addressing local customer demands.

”SAP further fortified its commitment to enterprises with the benefits of integrated cloud technologies to deliver the greatest flexibility and be data compliant under the upcoming Personal Data Protection Bill,” it said.

Speaking about SAP’s latest investment in India, Kulmeet Bawa, SAP Indian Subcontinent President and Managing Director, said:

”Today, customers are seeking scalability, faster deployment, data compliancy, and cost-effective solutions to enable innovation and achieve prompt business outcomes.” 

The SAP MD also shared his excitement on the latest SAP initiative in his LinkedIn post. He said:

“Digital has been a top priority for every enterprise this past year. There has never been a more crucial time for businesses to be more agile and adaptable.”

“With scalable cloud technology being the need of the hour, we are proud to announce the availability of our cloud solutions on data centres in India. The investment is in line with our commitment and compliance to the country’s growth vision and will help drive more vertical, industry-specific processes in the cloud. Upwards and onwards for SAP India as we work towards an #aatmanirbharbharat!” he exclaimed.

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