Leading data transformation and optimisation provider Syniti has recently reinforced its silo-free enterprise data management platform, Syniti Knowledge Platform along with other updates on Syniti Advanced Data Migration. Several upgrades were made to cover the pressing need for a streamlined, efficient data transformation journey for enterprises.

Syniti Knowledge Platform is a centralised, unified solution that supports an organisation’s data management strategy– from SAP S/4HANA migration to managing compliance and data optimisation. Underpinned by the company’s evolved Syniti Knowledge Platform that caters to a strong Global 2000 customer base and key alliance partners, Syniti was positioned as a Visionary in the 2021 Gartner Magic Quadrant for Data Quality Solutions and was named in the 2021 Master Data Management and 2020 Metadata Management reports.

Gordon Lam, President of Syniti Asia Pacific and Japan, highlighted how data has become invaluable to organisations at a time when digital transformation is accelerating at an all-time high rate. He explained:

“APAC businesses that pivoted during the pandemic will continue to evolve and leverage data to remain competitive in the rapidly changing business landscape. Syniti remains committed to enabling businesses to stay ahead of their data management curve to harness the true value from data.”

Reinforcing Syniti Advanced Data Migration Software

One of the major upgrades in the Syniti solutions portfolio is the launch of Syniti Migrate, a fully cloud-based version of Syniti Advanced Data Migration designed to empower customers to better manage their data and accelerate digital transformation.

The solution’s modern and cloud-first architecture enables companies to optimise data with increased security by allowing them to decide on a preferred environment for data migration staging and deployment options. The cloud-enabled Syniti Migrate offers enterprise customers and partners enhanced intelligent code auto-generation, metadata scanning, and profiling as well as faster delivery of higher quality data during migration.

Sharing about the Syniti Migrate product development, Syniti CEO Kevin Campbell said:

“We took millions of human hours, our best practices and years of experience in data migrations, to make our original data migration platform. What we’ve done here is take what is arguably the best migration solution on the planet and made it faster and more secure, so our customers realise both short and long-term benefits in their transformation efforts.”

The new solution, which is part of the Syniti Knowledge Platform, not only supports enterprise customers’ pivotal migration but also consolidation projects including SAP S/4HANA migrations, mergers, acquisitions, and divestitures– essentially delivering faster time to value. Syniti Migrate is positioned to be resold by the firm’s key partners as SAP Advanced Data Migration by Syniti and be used by Syniti’s data-focused team and global partner ecosystem. 

SAP and Syniti Advancing Migration

In 2019, Syniti launched the cloud edition of SAP Advanced Data Migration by Syniti, which embeds artificial intelligence, machine learning, and process automation to advance data transformation, at Big Data World Singapore. The solution leverages the Syniti 8-step process as well as AI to ensure customers capture knowledge across their data migration with a faster time to value and 100% data quality.

Following the successful launch of SAP’s Business Transformation as a Service offering RISE with SAP in 2021, SAP Advanced Data Migration by Syniti has become a preferred solution extension for RISE projects apart from being the only SAP premium-certified, cloud-based product for data migration. Japanese company Marubeni Corporation, a major integrated investment and trading business conglomerate, is one of the enterprises that have recently selected RISE with SAP leveraging Syniti’s SAP Advanced Data Migration together with Tricentis’ SAP Application Testing Solutions.

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Hong Kong is the tenth-largest trading power and the fifth largest financial centre in the world. Amidst the disruption the pandemic has caused in many industries’ business operations, a survey from research, consulting, and events company GlobalData stated that the enterprises in the country have remained focused on digital transformation.

Entitled ‘Hong Kong Enterprise ICT Investment Trends 2020’, the report revealed respondents planned to allocate an average of 39.3{aa282f308afcc222aaa21b0478c79e01a8fedd01972e2180867097bd93930f22} of their ICT budget on digital transformation initiatives in 2020­– about 7.7 percentage points higher than 2019. 

“Automation, blockchain, and artificial intelligence (AI) capabilities are high on priority list for enterprises in Hong Kong in their digital transformation efforts. This is also put to perspective by GlobalData’s survey findings, which indicate that the largest percentage of enterprise ICT budget for digital transformation in 2020 would be spent on these areas,” detailed Nidhi Gupta, Technology Analyst at GlobalData.

SAP Intelligent Technologies Enabling Digital Transformation

Since the outbreak of COVID-19 in 2020, SAP Hong Kong has been the key enabler for many organisations’ business continuity. SAP intelligent technologies have been critical to many companies’ survival, success, and future-proofing. 

In Hong Kong and around the world, SAP has made select solutions available early last year to enable organisations’ provide a safe operational environment for employees. These include Qualtrics EmployeeXM, SAP Concur Locate, SAP Jam Collaboration, and SAP Learning Hub.

SAP’s collaboration strategy with technology partners has also bolstered enterprises’ digital transformation journey even during the pandemic. In January 2021, SAP Hong Kong partnered with global advisory firm Deloitte to help enterprises thrive and navigate the new world of international trade, leveraging the SAP Global Trade Services (SAP GTS) technology. Furthermore, a comprehensive portfolio of solution extensions across all industries and lines of businesses developed by SAP’s innovative partners are also made available to ensure businesses run better.

Explaining how SAP Solution Extensions enable digitalisation, Fabian Padilla Crisol, Managing Director of SAP Hong Kong said:

“SAP Solution Extensions further help customers take advantage of their existing digital capabilities and execute their business processes. By elevating the performance of key systems—from human resources to data management, finance, and beyond—these solutions help drive significant value for companies transforming into intelligent enterprises.”

Here are some key SAP Solution Extensions that are helping Hong Kong enterprises advance with their intelligent enterprise journey:

• SAP Archiving and Document Access by OpenText helps organisations store, archive, and retrieve all types of documents – spreadsheets or e-mails, structured or unstructured, SAP or third-party – used in SAP processes and applications.
• SAP Account Substantiation and Automation by BlackLine simplifies finance operations while increasing efficiency and supporting better decision-making.
• SAP Content Stream by Skillsoft helps enterprises provide an immersive learning experience with intelligent, customisable digital content that’s accessible from any device.
• SAP Signature Management by DocuSign enables people inside and outside an organisation to securely access, sign, and send important documents electronically.
• SAP Advanced Data Migration by Syniti helps accelerate the go-live of SAP applications through automation, prebuilt content, and expert services.

“The tumult of the past year has fundamentally changed the business landscape. Enterprises running their operations with SAP solutions are well placed to evolve for this fast-moving new world,” stated Crisol.

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Following a major rebranding and transformation in 2019, Syniti, formerly established as BackOffice Associates, has officially announced that it will open its first office in Tokyo, Japan under the stewardship of Koji Takahashi, Syniti’s Head of Sales in Japan. The data solution provider has been in the Asia market for almost a decade and has seen a 15X revenue growth with strong profit margins.

Gordon Lam, Syniti President APJ, said:

“We are continuing to see a call for best-in-class knowledge, expertise, and resilient data solutions from Asia-based customers in all key industries.” 

“With the current environment, customers are focus on getting more value from data and finding a data platform to help them accelerate business insights. We are happy to extend our commitment to serve our customers with a proven team of experts, data-centric solutions combined with over 20 years of deep data transformation experience to meet their growing needs,” he added.

A Global Go-To-Market Strategy

The organisation’s global go-to-market strategy such as the expansion to Japan and fusion of the EMEA markets intends to expand the company’s presence in key markets, accelerate innovation, and drive digital transformation. As an SAP Solution Extension Partner, this development aligns with Syniti’s delivery model and territorial coverage with SAP as well as key strategic partners within APJ and EMEA.

Kevin Campbell, the Syniti CEO, shared:

“In the post-pandemic era, we expect to see increased activities in key business initiatives such as Mergers, Acquisition, and Divestitures, where data plays a critical role for success.” 

“Today’s announcement is a stake in the ground that confirms our commitment to helping customers around the globe prepare for these types of seen and even unforeseen changes and innovative moves,” the CEO stressed.

For over 20 years, Syniti has become a leader in enterprise data management solving global enterprises’ most complex data challenges by combining data expertise, intelligent software, and packaged solution accelerators to yield certain and superior business outcomes. Syniti software applies automation and guidance infused by AI and machine learning technologies to data migration, data quality, analytics, master data management, metadata management, and information governance initiatives.

The SAP-Syniti Partnership

SAP Advanced Data Migration by Syniti, one of Syniti’s innovative products specifically tailored to deliver excellent SAP experience to customers, has shown significant business results stated in the recently released IDC White Paper “The Business Value of SAP Advanced Data Migration by Syniti”. The white paper sponsored by Syniti and SAP revealed that:

• A 303 percent three-year return on investment with an average eight-month payback on investment
• 46 percent faster completion of data migration projects
• 96 percent reduction of unplanned downtime

Taking Syniti’s partnership with SAP to the next level, the Syniti Advanced Data Migration app for SAP Ariba solutions is now made available on SAP App Center for customers around the world to access. The app offers a flexible, knowledge-infused solution that can pull structured and unstructured data from any originating source, clean the data based on reusage business rules, and load and harmonise the data for implementations of SAP Ariba solutions.

 “We live in exceptional times in which data management is just as critical as the delivery of tangible goods,” said Kevin Campbell, Syniti CEO. 

“With Syniti’s knowledge-driven, cloud-based Syniti Advanced Data Migration app for SAP Ariba solutions, enterprises can use and reuse knowledge stored within data to address unique demands and to make quick, accurate and insightful decisions to drastically improve business continuity. Based on results of past migrations of other SAP systems, the Syniti solution is expected to help businesses reduce implementation costs by up to 40 percent versus traditional approaches and achieve 67 percent projected efficiency gain,” he detailed.

Boston-headquartered Syniti has over 900 data specialists in 25 offices worldwide.

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