The ASEAN Business Advisory Council (ASEAN-BAC) has conferred the prestigious Friend of ASEAN award on SAP in recognition of its sustained positive social and economic contributions in the Southeast Asia region, where SAP has been actively growing its presence for almost 30 years.
The Friend of ASEAN award was presented by Mdm Halimah Yacob:
Mdm Halimah Yacob is the President of the Republic of Singapore. The award presentation was at the ASEAN Business Awards 2018 gala dinner, held in Singapore and hosted by the ASEAN-BAC. The Friends of ASEAN award category acknowledges non-ASEAN owned organisations for their continuous and increased commitment to growing their presence in the ASEAN. The awards were introduced in 2007 by ASEAN-BAC to mark ASEAN’s 40th anniversary and to recognise outstanding ASEAN businesses.
From its initial single office and 16 employees in Singapore in 1989, SAP has steadily grown its ASEAN presence to its current 11 offices in 7 ASEAN member states and more than 3,800 employees.
As an employer, SAP has continuously invested in the development of its people and is recognised as an employer of choice in the region, as demonstrated by the numerous employer-focused awards it has garnered.
In addition, SAP innovations help more than 10,000 ASEAN customers — including 91 of the Top 100 ASEAN companies — work more efficiently and use business insights more effectively.
“SAP has been helping customers in Southeast Asia run better with our software innovations for close to 30 years now, and with our continued expansion, we are focusing on helping even more organisations leapfrog the technology gap to thrive in the fourth industrial revolution. We do so by bringing best practices from our global experience with 25 industries, together with leading technologies such as blockchain, IoT, machine learning and analytics, while building the capacity of local partners to better serve our customers,” said Claus Andresen, president & managing director, SAP Southeast Asia.
SAP Corporate Social Responsibility initiatives help communities:
“Receiving the Friend of ASEAN accolade is an impetus for us to do more to help companies and communities be more successful. We will be successful only when they are successful.”
A major initiative of SAP Corporate Social Responsibility (CSR) is the SAP Social Sabbatical, enabling SAP employees to donate their skills and expertise to help non-profit organisations and social enterprises to create solutions to major business challenges. Since 2015, 111 SAP employees have volunteered more than 27,000 hours, valued at almost 1.5 million euros in support of 40 social enterprises across Southeast Asia.
“In service to SAP’s CSR mission – powering opportunity through digital inclusion — SAP collaborated with the ASEAN Foundation to establish the ASEAN Data Science Explorers (ASEAN DSE) program in 2017. ASEAN DSE have since trained close to 5000 educators and youths in SAP Analytics Cloud across all 10 ASEAN member states,” said Eugene Ho, head of corporate affairs, SAP Southeast Asia.
The initiative enables participants to visualise and analyse data on UN Sustainable Developments Goals and to develop recommendations to support the ASEAN Socio-Cultural Community Blueprint 2025.