The SAP Ariba Guided Buying capability within the SAP Ariba Buying solution helped Betagro Group — one of the leading agro-industrial and food corporations in Thailand — enhance process efficiencies, save costs through automation and standardisation, as well as improve collaboration with suppliers.
This year, SAP Ariba has been awarded the Top Rated Award in the Procurement Software category by TrustRadius. The recognition was given based entirely on more than 150 verified customer reviews. Clients that have optimised SAP Ariba solutions for their digital procurement transformation include major businesses such as Siam City Cement and Pruksa Real Estate. Reflecting on the significant uptake in terms of customer adoption, Atul Tuli, Managing Director of SAP Indochina, said:
“We are seeing an increasing demand from our customers for the automation of procurement processes and the consolidation of supply chain management. COVID-19 has underscored the urgent need for every company to become an intelligent enterprise and the most resilient companies were those that embraced technology to transform their business processes.”
Recently, SAP revealed that Betagro Group has extended its investment in SAP Ariba solutions to optimise spend management, efficiently manage potential disruptions, and further digitalise its end-to-end procurement processes. Procurement has evolved into a strategic function for Betagro Group, one that can drive value and provide the groundwork for the company’s future growth. In 2008, Betagro Group began transforming its operations in collaboration with SAP.
“Betagro’s renewed investment in SAP Ariba solutions will extend the benefits to its growing network of suppliers. By fostering stronger relationships with its business partners, Betagro can provide more value for its customers too,” the SAP Indochina MD added.
Betagro Group Leverages SAP Ariba Guided Buying
Betagro Group has been using SAP Ariba for sourcing, contracts, catalogs, supplier information management, and supplier collaboration for more than a decade now. As a result of the expenditure analysis insights, the company has made better sourcing decisions and discovered alternative sources of supply on a single network.
According to Dr. Thanomvong Taepaisitphongse, Chief Administrative Officer at Betagro Group, the company achieved more than 200 sourcing events with over 300 contracts created digitally through the SAP Ariba Network last year. The network is the largest business-to-business (B2B) marketplace that creates dynamic and virtual collaboration with millions of suppliers and other trading partners. Commenting on Betagro Group’s long-standing business relationship with SAP, he said:
“Successful adoption requires much more than technology. Strategic partnership is key to helping us holistically transform our business into an intelligent enterprise.”
Aside from providing Betagro users with a simplified buying experience for purchasing indirect goods and services in and out of the office, the SAP Ariba Guided Buying capability within the SAP Ariba Buying solution enabled the company to:
- Allow employees to purchase what they need from the company’s approved suppliers on their mobile devices at agreed pricing and under corporate purchasing policy.
- Better manage supplier collaboration and enhance efficiency with digital purchase orders and invoices.
- Boost process efficiencies, reduce costs through automation and standardisation, and improve collaboration with suppliers.
Moreover, Betagro Group aims to further enhance the user experience for its employees and suppliers across Thailand, Cambodia, Lao PDR, and Myanmar by renewing the SAP Ariba Strategic Sourcing Suite and leveraging additional SAP Ariba solutions for Strategic Sourcing, Buying, Supplier Lifecycle and Performance, and Commerce Automation. Dr. Taepaisitphongse disclosed:
“Now that we have optimised our spend on indirect materials, we plan to utilise SAP Ariba solutions to help manage our spend on direct materials too. This will help Betagro optimise our inventory, raw material costs, and manufacturing efficiency.”
