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Celkon Mobiles tames supply and distribution chains with SAP Cloud apps

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Photo: iStockphoto

Celkon Mobiles has implemented a set of SAP Cloud Platform applications developed by SAP Partner 2iSolutions to streamline its supply chain process and extensive Indian distribution network, reduce costs, improve operational efficiencies and maintain its edge in the highly competitive mobile phone market.

With its global operations centre in Shenzen, China and more than 800 service centres spread across India, Celkon Mobiles selected a set of applications created by 2iSolutions Consulting Services, headquartered in Toronto with its Indian operations centre in Noida.

“In today’s competitive environment, highly optimised distribution networks are crucial for OEMs and can have a significant impact on the business itself,” said Murali Retineni, director, Celkon Impex.

Describing the SAP Cloud Platform as the right solution for “mission critical” areas of his business, Retineni said, “The agility of the platform promises faster ways of implementing technology.” He said the platform has enabled Celkon Mobiles to improve accuracy levels in visibility of stock in channel, status and tracing of goods.

The platform is expected to reduce manual data loading and duplicate transactions while improving data capture capabilities, accuracy and timeliness of data flow from backend systems to its diverse channels.

“By choosing SAP Cloud Platform, Celkon Mobiles will have the capability to extend and integrate their business-critical applications in a simpler fashion,” said Kaushik Bagchi, vice president and head, digital enterprise platform group, SAP India.

“Thousands of companies across the world are choosing SAP Cloud Platform to innovate and Celkon Mobiles presents a roadmap for others to develop real-time applications to compete and win in this digital economy,” said Bagchi.

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