After adopting the latest technologies from SAP, Malaysian oil and gas services company Dialog Group Bhd is well on its way to achieving its goal of being a data-driven organization.
During the virtual event titled Transform Tomorrow, Today 2022, SAP customers, industry professionals, and specialists in the South East Asian region shared the same platform and joined together to offer key insights on transitioning from a state of crisis to an enterprise driven by growth and sustainability. In a discussion called In Conversation with SAP Customers: Progressing in a State of Hyper-Change, Dialog Malaysia Director of Corporate Strategy Ngau Wu Wei explained how the company overcame disruption, gained operation efficiencies, and lowered costs to enable innovation by utilizing SAP solutions.
Dialog Group Bhd provides its services to a wide variety of clients all over the world, including international energy giants, national energy businesses, and multinational engineering and service providers. In addition to its headquarters in Malaysia, the company maintains branch offices and locations in the United Arab Emirates, Saudi Arabia, Australia, New Zealand, China, the Philippines, Singapore, Thailand, and Indonesia.
Dialog Group Bhd Chief Financial Officer Zainab Mohd Salleh recently delivered a speech at a signing ceremony where other attendees included the SAP Malaysia Sdn Bhd Managing Director Kok Cheong Hong and representatives of PricewaterhouseCoopers (PwC), which is Dialog Group Bhd’s chosen strategic systems implementation partner. According to him, one of the six primary long-term goals that the company is focusing on is the creation of proprietary technologies.
The CFO added that the business needs to undergo a digital transformation if it wants to improve the operational efficiencies and overall productivity of its many different subsidiaries and linked organizations. On partnering with SAP for its digital transformation project, John Thornton, Managing Director of Business Excellence at Dialog Group Bhd, stated:
“At Dialog, we view SAP as a key digital enabler, and the powerful technologies implemented are set to further enhance value creation for the business and stakeholders.”
Becoming a Data-Driven Organization with the Latest Technologies from SAP
The intelligent enterprise resource planning (ERP) platform SAP S4/HANA is one of the solutions that Dialog Group Bhd has implemented. Other solutions include SAP Concur and SAP’s cloud-based procurement platform SAP Ariba. SAP Malaysia MD Hong believes SAP Concur has a solid track record and is one of the largest players in integrated travel and expense (T&E) and invoice management solutions.
Hong added that SAP has a solid reputation for delivering intelligent, integrated solutions that allow those in the oil and gas industries to optimize their day-to-day business operations and better deal with clients, suppliers, and their own staff. After completing the implementation of the abovementioned SAP solutions, Dialog Group Bhd aims to realize enhanced operational efficiencies, as well as standardized and streamlined business processes.
Moreover, the company also hopes to have increased data visibility and insights, which would allow them to make better strategic decisions. Hong said that as a result of the new technologies made available through the RISE with SAP agreement, Dialog Group Bhd would be provided with a platform that could be scaled to accommodate future expansion as well as mergers and acquisitions (M&A) endeavors.
This month, Dialog Systems (Asia) Pte Ltd, a wholly-owned subsidiary of Dialog Group Bhd based in Singapore, entered into a conditional agreement with Pan Orient Energy Corp to buy the latter company’s whole ownership investment. The Malaysian business stated that the proposed acquisition would be its first upstream investment outside the country for established upstream oil-producing assets. This would clear the way for the organization to advance further up the value chain in the upstream sector.
