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BORN to be a Hybris leader

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Dilip Keshu, BORN

Global consultancy BORN was named SAP Hybris Partner of the Year for the Indian subcontinent, at the recent SAP Annual Partner Summit in New Delhi.

The event was attended by partners from India, Sri Lanka and Bangladesh.

BORN brings together innovative design and e-commerce enablement in what it calls a “creative commerce” offering for retailers and enterprises on B2B, B2C, B2B2C and B2E solutions.

“This prestigious award validates our strategy to synthesise many specialisms (creative design, content production, commerce, conversion optimisation and cognitive insights) to produce award-winning digital experiences,” said BORN CEO Dilip Keshu.

Operating in the US, Europe and Asia, BORN’s list of current and past clients reads like a ‘who’s who’ of retail, including Sony, Salvatore Ferragamo, Fossil, DKNY, Argos, TAG Heuer, Asda (Wal-Mart), Net-a-Porter, Uniqlo, Kenneth Cole, Harrods, Sainsbury’s and DVF.

“It is always a special honour to be recognised by SAP,” said BORN’s APAC managing director, Prakash Gurumoorthy. “We were pioneers with Hybris since the early days when it was an emerging e-commerce leader. It is now the world’s leading platform. After so many successful clients, we at BORN are delighted to be recognised in this manner.”

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